Wednesday, June 18, 2008 

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

In the internet, content is considered the king. That means in order for you to make it big online, you have to give people what they are looking for - information, so they will flock on your website and support your products and services.

Here are the 4 brand new secrets to amplify your article marketing:

1. Consider the rules set by article submission sites. You would want your articles to be accepted and published the first time you submit them, right? This is to save you the time and energy from revising them should they be rejected. Here are some of the publishers' guidelines that you must adhere to in order to eliminate the chances of your articles being rejected: your articles must not contain hyperlinks, blatant advertisements, any form of sales pitches, and inappropriate content such as sex, terrorism, etc. They must also follow the recommended keyword density which is 3% to avoid keyword spamming.

2. Write "10 tips" and "How-to" types of articles. Based on researches, these are currently the most read type of articles over the internet. People prefer them because they are direct to the point and easy to understand. They are also usually short and easy on the eyes.

3. Proofread your articles. Before you make your articles available online, make sure that they are free from any kinds of error that can potentially annoy your readers. It would be better if you can ask someone, perhaps a professional editor to review your content and give you objective feedback about your articles.

4. Compel your readers to act. What would you like your readers to do after reading your articles? Would you want them to visit your website, sign-up for your newsletters, fill up surveys, or make a purchase? Communicate this on your resource box and use powerful words that can easily move your readers.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

 

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

This is a cool term that I picked up in an intense Webmaster's forum. I fancy myself a reasonably talented SEO marketer. I've never used Google Adwords or any other PPC advertising and I'm well-schooled on traditional as well as Web 2.0 search engine optimization strategies.

I can definitely say that Web 2.0 methods are a lot easier and a lot more fun than the tedious traditional methods.

What is the #1 thing that you need to get higher rankings in the search engines?

Backlinks to your site.

The more links to your site, the better your rankings, in a nutshell. There are of course other factors such as the linking site's pagerank, whether or not it's a reciprocal link, and the anchor text used--just to name a few of the biggies.

So what exactly is this "link bait" and how do you make it?

Link bait is the kind of content that makes people want to link to it naturally. No link trading, nothing in return. Just content so good that people just want to be connected with it somehow.

So how do you create this kind of content that we call link bait? Well, you can give them what they were looking for such as news and solid information. If you become known as a reliable source of information, people will link to you whether they use your articles, link to you from their blogs, or bookmark you in the social bookmarking sites for example.

Another way to create link bait is to stir your reader's emotion. Make them laugh, make them angry, scare them. Post the kind of content that makes people say: "Did you read so and so's article? I can't believe she said THAT!"

Create a controversy, if you can back up what you're saying on the matter. Go against the grain. It's ok to have your own opinions. As long as they're well-founded, you should tell the world about them.

That is what the "new web" is all about.

Now go start a commotion or share your wealth of knowledge and create some instant link bait.

Sheree Motiska is a single WAHM. She is experienced in the world of affiliate marketing and network marketing and shares her knowledge at http://www.LetsStartEarning.com and http://www.NewbieBusinessCenter.com

 

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

I was recently struck by the fact that the top-ranking web pages on Google are consistently much better written than the vast majority of what one reads on the web. Yet traditional SEO wisdom has little to say about good writing. Does Google, the world's wealthiest media company, really rank web pages based primarily on arcane technical criteria such as keyword density, link text, or even PageRank?

Apparently not.

Most Common Website Content Success Factors

I took a close look at the top five pages for the five most searched-on keywords, as identified by WordTracker on June 27, 2005. Here's what I found.

The web pages that contained written content (a small but significant portion were image galleries) all shared the following features:

  • Updating: frequent updating of content, at least once every few weeks, and more often, once a week or more.
  • Spelling and grammar: few or no errors. No page had more than three misspelled words or four grammatical errors. Note: spelling and grammar errors were identified by using Microsoft Word's check feature, and then ruling out words marked as misspellings that are either proper names or new words that are simply not in the dictionary. Google almost certainly has better access to new words than the dictionary, with its database of billions of web pages. Supposed grammatical errors that did not in fact violate style rules were also ignored. Google would certainly be less conservative than a grammar checker in evaluating popular stylistic devices such as sentence fragments.
  • Paragraphs: primarily brief (1-4 sentences). Few or no long blocks of text.
  • Lists: both bulleted and numbered, form a large part of the text.
  • Sentence length: mostly brief (10 words or fewer). Medium-length and long sentences are sprinkled throughout the text rather than clumped together.
  • Contextual relevance: text contains numerous terms related to the keyword, as well as stem variations of the keyword. The page may contain the keyword itself few times or not at all.

SEO "Do's" and "Don'ts" that Don't Really Matter

A hard look at the results slaughters a number of SEO bugbears and sacred cows.

  • PageRank. The median PageRank was 4. One page had a PageRank of 0. (Note that the low PageRank would seem to discount the idea that these pages owe their ranking completely to numerous incoming links.)
  • Frames. The top two web pages listed for the most searched-on keyword employ frames.
  • JavaScript-formatted internal links. Most of the websites use JavaScript for their internal page links.
  • Keyword optimization. Except for two pages, keyword optimization was conspicuous by its absence. In more than half the web pages, the keyword did not appear more than three times, meaning a very low density. Many of the pages did not contain the keyword at all.
  • Sub-headings. On most pages, sub-headings were either absent or in the form of images rather than text.
  • Links: Most of the web pages contained ten or more links; many contain over 30, in defiance of the SEO bugbears about "link popularity bleeding." Moreover, nearly all the pages contained a significant number of non-relevant links. On many pages, non-relevant links outnumbered relevant ones.
  • Text content: a significant number of pages contained little or no text. These pages were almost all image galleries (there was one Flash movie), with the images being photographs of the subject covered by the keyword.
  • Originality: a significant number of pages contained content copied from other websites. In all cases, the content was professionally written content apparently distributed on a free-reprint basis. Note: the reprint content did not consist of content feeds. However, no website consisted solely of free-reprint content. There was always at least a significant portion of original content, usually the majority of the page.
  • Recommendations

    • Make sure a professional writer, or at least someone who can tell good writing from bad, is creating your site's content, particularly in the case of a search-engine optimization campaign. If you are an SEO, make sure you get a pro to do the content. A shocking number of SEOs write incredibly badly. I've even had clients whose websites got fewer conversions or page views after their SEOs got through with them, even when they got a sharp uptick in unique visitors. Most visitors simply hit the "back" button when confronted with the unpalatable text, so the increased traffic is just wasted bandwidth.
    • If you write your own content, make sure that it passes through the hands of a skilled copyeditor or writer before going online.
    • Update your content often. It's important both to add new pages and update existing pages. If you can't afford original content, use free-reprint content.
    • Distribute your content to other websites on a free-reprint basis. This will help your website get links in exchange for the right to publish the content. It will also help spread your message and enhance your visibility. Fears of a "duplicate content penalty" for free-reprint content (as opposed to duplication of content within a single website) are unjustified.
    • In short, make sure the bulk of your investment in your website is devoted to its content, rather than graphic design, old-school search-engine optimization, or linking campaigns.

    Joel Walsh is the owner, founder and head-writer of UpMarket Content. To read more about website content best practices, get a consultation with Mr. Walsh, or get a sample page for your site at no charge, check out this web site content specialist information: http://www.upmarketcontent.com/web-site-content/#seo.

     

    Three Things You Must Do Before You Submit To Article Directories

    To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

    There's been a lot of changes in search engine optimization at least over the past 9 years that I've been doing it. Back in 1999 keyword stuffing was considered, if not white hat, then a reasonably grayish-white way to get a web page to the top of the rankings. Back then, you would come across many websites where the tops of the pages (above the fold as they say) were for the visitors of the site and keywords stuffed at the bottom of the page were for the search engines.

    But, over time a consensus among webmasters, SEOs and the search engines emerged that this method was not preferable. What developed as preferable over time was writing complete sentences for the visitors of the website without any regard to the search engines. But, for a while the search engines lagged in rewarding this behavior ahead of the keyword stuffing behavior.

    It was only after this reward system took hold, and the ranking algorithms became savvy to this trick and delivered a consistent reward-punishment system to shall we say, good pages versus bad pages, that webmasters and SEOs had a playbook in which to follow. Of course, many years ago, much of this was unspoken.

    There was no Matt Cutts from Google or Google Guy giving SEOs hints here and there of what behaviors were considered white hat, black hat, gray hat or snow cone hat. Before the days of Matt Cutts, SEOs had to guess and talk to each other on message boards to compare, confabulate and surmise what was going on with the latest algorithm change or anomaly (of course this still goes on today).

    But, just as the search engine algorithms evolved so have the black hat SEOs who have kept one step ahead of the search engines (or tried to) and have become even more sophisticated at gaming the system. Cloaking, sophisticated redirects for siphoning Page Rank (PR) or cheating link partners have abounded.

    An entire industry has evolved around buying and selling text links for the purposes of passing PR from one site to the next. The buyers want to buy enough PR to get their websites up in the Search Engine Results Pages (SERPs) and those doing the selling are happy to make a profit doing just that.

    But, even throughout all the efforts to game the search engines, old school SEO hasn't changed that much over time. The basics of keyword research, on-page optimization, link-building and tracking results, which is the core of SEO has stayed the core.

    Sure, there are new wrinkles as to exactly how to do this core of white hat search engine optimization. Within the past couple of years, blogs and social media have both come on strong and evolved. Old school SEOs have had to be flexible and adapt to new market conditions and even embrace the new online media.

    But, when one gets lost in the new and shiny techniques (which is easy to do) it is important to pull back a while, gain some perspective and realize that old school SEO will still get a website where it needs to be. And, as trust is important in any business relationship, clients can rest assured that their white hat won't get their website dumped at the drop of a hat for using black hat techniques that the search engines have caught wind of and penalized.

    Old school SEO still rocks and there is no reason to believe that this will change anytime soon.

    Copyright SEO Services

    Tom Stevens writes about and practices search engine optimization, Internet marketing and advanced SEO services for many clients who prefer going old school.

     

    Three Things You Must Do Before You Submit To Article Directories

    To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

    Writing articles is an excellent way to market and promote your products, your services, and you, both online and offline. If you are new to marketing yourself you must find a way for people to get to know who you are and what you do. This is also referred to as the know, like, and trust factor. Writing articles, especially informative articles in a conversational tone, is a great way to accelerate the know, like, and trust factor for yourself. You will also become known as an expert in your field.

    First, you must let others know what business you are in. Think about your target market and write articles that will appeal to and educate this group of people. Try to narrow this group down with specifics. What information does this group want to know more about that you could provide for them? Give them tips or mistakes to avoid when writing to them. Share stories with them that are directly related to your products and services and their needs and wants. Draw them to the conclusion that you have the information that will help them.

    You will want your potential clients to know that you are very knowledgeable in your field. Article writing helps to position you as an expert in whatever you are writing about. Give as much information as you can so that others see you first as a resource and then as a vendor. You will sell more products and services if people are able to see how much you know and care about the area you are specializing in.

    Building your database of people interested in your products and services will also be helped immensely through the articles you write. When people who are interested in your area of expertise read your articles they will be more willing to give you their contact information. Be sure to ask for their physical address as well as their email address. Marketing to them both ways, online and offline, will give you the maximum exposure you are looking for.

    If you are directing people to your website be sure to give them the opportunity to sign up for your ezine or newsletter and also for a short, free report or other information. This will serve as an incentive for them to leave their contact information so that you can stay in touch with them regularly. Your newsletter can consist of two or three additional articles that will further convince people that you are an expert. You can also use your ezine or newsletter to directly sell your products or services.

    Many people have difficulty getting started with writing their articles. It is recommended that you write down any ideas you have on a notepad that you keep with you at all times. Make notes about things that you may write about at a later time. When you have an idea that you feel will make an interesting and informative article make a simple outline with the points you will be addressing in more detail in your article. You will most likely need to do some research to flesh out and expand your ideas before you actually write your article. Do this research and then expand upon what you already know. Be sure to give people excellent information in your articles. Take the time you need to produce quality articles that will inform and educate your audience in the areas of your expertise.

    Think about how you want to present the information in the article you have now written. You may want to post all or part of it on your blog or website. The posting on your blog may be a shorter or abbreviated version of what you will post on your website. You may then choose to submit the article to an article directory. It will have greater exposure through a directory and will have a greater chance of being used by others in their newsletter or ezine. If others use your articles they are required to keep your article intact as you wrote it, including the information about you and your website that you have include in the resource box at the end of the article. You may also want to include your articles in your own newsletter or ezine. It is a good idea to make some changes to your work as you present it in the various formats but it is not required if it is your own writing for your own publications.

    Remember that your article will be around for a long time, months or even years. Make sure that what you have written is clear and helpful to the many people who will read it over an extended period of time.

    Connie Ragen Green is a motivational writer, speaker, and mentor. To find out more visit her at http://greenhouse.typepad.com/law_of_attraction

     

    Making Money with Your Blog!

    A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

    Written marketing is one of the best marketing available till date. The advantage of the article marketing is due to the ready reference and the ease with which it can be stored. Here are seven key steps to create more money in article marketing.

    First thing is to make your article strong. Make use of eye catchy headline. The headline should be able to attract the interest of the reader and hold him to go through the whole article.

    Second thing is the totality of the article. For article marketing the article should be total in the sense that it should provide all the information from start to finish. The reader must not run for complete information somewhere else.

    Third step is to make your article aesthetically appealing. Make use of good fonts and the size of the font should not be too small to be missed or too big to make it look unprofessional.

    Fourth key is giving a format to your article. Make use of your company logo and address. This will develop authenticity of the article and hence interest of the reader.

    Fifth step is to make the use of good language that is easy to understand and also maintain interest.

    Sixth step is to promote your product with some innovative comparisons and highlighting some key features of the products and services.

    Seventh key to article marketing is to provide all the links for future reference and correspondence. And if you receive any query is very prompt to answer it.

    Another big thing with article marketing is testing your categories and topics, as I do.

    Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

    Download it free here: Secrets of Article Promotion

    Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

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